How to Develop a Cost Effective Marketing Strategy With Virality & Buzz



On this branch, I dive into the arena of Guerrilla Advertising…a strategy to force exposure and, in consequence, logo consciousness by means of selling the use of unconventional modes designed to rouse awe, marvel, or trauma. Perfect of all, it’s low cost and efficient when in comparison to conventional advertising and marketing. Let’s discover its benefits and implementation, particularly for startups and tiny to medium-sized companies.

In 1984, Jay Conrad Levinson presented the idea that in his conserve titled “Guerrilla Marketing.” The time period “guerrilla” attracts parallels with unconventional battle techniques, emphasizing awe and resourcefulness.
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